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Buyer Enablement Kit

You found AisleIntel.
Here's how to get it approved in 48 hours.

AisleIntel is European grocery strategic intelligence at $49/month per seat. 28 deep dives, a daily newsletter, the Strategic Posture Index, and 13 market trackers — built for operators, strategists, and buyers who need to walk into meetings better prepared than anyone else in the room. This page is the business case.

Start 14-day pilot → Download 1-page brief (PDF) →

No credit card required for 14 days · Cancel anytime · Single-user monthly billing
Need multi-seat? Enterprise pricing at /for-teams →

PLANCHE 02 — THE $49/MO CASE

One deep dive pays for the year.

AisleIntel costs $49/month. Here's what that looks like against the alternatives your procurement team will compare it to.

$49/mo
AisleIntel — full access
28 deep dives + 13 trackers + daily newsletter + /index + /vs tool. $1.63/day. Cost-per-deep-dive: $1.75 in month one.
$4,000+/yr
IGD membership
Broad grocery data, limited European depth, long report lag, no daily signal layer. $333/month equivalent.
$12,000+/yr
Kantar subscription
Consumer panels and market share data. Strong on CPG, thin on operator strategy. $1,000/month equivalent.
What you get AisleIntel
$49/mo
IGD
$333/mo
Kantar
$1,000/mo
McKinsey project
$150,000+
European operator deep dives (3–5k words) 28 live bespoke
Daily European grocery signal (newsletter) weekdays
Strategic Posture Index — 28 retailers ranked
Head-to-head comparison tool (378 matchups)
Market trackers (ESL, private label, M&A) 13 live
Consumer panel / market share data
No minimum commitment
Available this afternoon

Replaces: 6–8 hours/month of analyst desk research per team member ($120–240/mo at typical rates). Use it for buyer meeting prep, market entry briefs, competitor positioning, and quarterly strategic reviews.

PLANCHE 03 — DAY ONE

What your team gets the moment they log in.

No onboarding call, no wait for a report to be commissioned. Full library access from minute one.

28
Deep Dives — Major European Grocery Operators
REWE Group, Edeka, Carrefour, Tesco, Lidl, Mercadona, Albert Heijn, Aldi and 20 more. Each 3,000–5,000 words: strategy, margin dynamics, private label posture, tech bets, expansion signals.
View library →
28
Strategic Posture Index — Live Retailer Ranking
28 retailers scored across Tech Intensity, Private Label Power, Expansion Velocity, and Discount Posture. Sortable table, downloadable as PNG.
/index →
378
Head-to-Head Comparison Tool
Any two of 28 retailers compared across 4 dimensions. Score bars, quick-facts, strategic summary. Pre-built: Aldi vs Lidl, Tesco vs Sainsbury's, Rewe vs Edeka.
/vs →
13
Market Trackers & Lead Magnets
ESL adoption across 18 banners, hard discounter store counts, private label market share by country, grocery M&A activity since 2024, European Grocery Tech Stack Index 2026.
View trackers →
Daily
Beyond Facing — Daily European Grocery Newsletter
What actually happened in European grocery, every weekday morning. Flagged anomalies, format shifts, pricing moves, and the things your competitors are reading about at Kantar. Short. Opinionated. Useful in 4 minutes. 21+ issues in the archive.
Read a free sample →
PLANCHE 04 — PROCUREMENT-FRIENDLY ANSWERS

The questions your finance or procurement team will ask.

Answered before they ask them.

Billing model
Monthly subscription, $49/month per seat. Charged via Stripe on the same date each month. Stripe sends a receipt to your billing email automatically. No annual lock-in on the standard plan.
Cancellation policy
Cancel anytime from your Stripe billing portal. No notice period, no cancellation fee, no account manager call. Access continues until the end of the paid billing period.
User license
Single-user license per seat. One login per subscription. Multi-seat teams at 5, 10, or 25+ seats with annual billing and volume pricing available at /for-teams.
Invoicing
Stripe-managed monthly receipts by default. If you need a formal invoice with a VAT number, company name, or purchase order reference, email andrea.dicarlo@outlook.fr. Enterprise: NET 30 terms available.
GDPR & data handling
GDPR-compliant. No personal data is shared with third parties. Subscriber emails used only for access and editorial communications. Stripe handles all payment data — AisleIntel never stores card details. Data processor agreements available on request.
Expense classification
Common categories: Market research, competitive intelligence, professional development, business information services. All generate Stripe receipts accepted by standard T&E workflows.

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Share this page or download the 1-page PDF brief below. It has the cost comparison, feature list, and procurement answers in a format finance teams can scan in 90 seconds.

Start 14-day pilot → Download 1-page PDF brief →

Questions before subscribing? Email andrea.dicarlo@outlook.fr — response same day or next working day.
Multi-seat? Enterprise pricing at /for-teams →