Planche 01 — Strategic Call

Book a 25-minute strategic call with the founder.

For retailer CEOs, strategy directors, expansion leads, suppliers, and investors who need a sharp read on the European grocery market before committing to a subscription or engagement.

25 Minutes
1-on-1 With the founder
Free No commitment
48h Calendar confirmation
Planche 02 — What you'll walk away with

Four specific outcomes.
Nothing generic.

01
A sharp read on a specific competitor
Name the retailer. Within 25 minutes you'll have an analyst's read on their format strategy, private label exposure, discount positioning, and what changed in the past 90 days — the same store-walk signal that drives the subscription.
02
A benchmark on your category
Where does your segment sit relative to European norms? Where are the margins compressing, the discounters gaining, the premium formats holding? A cross-operator view built from primary observation, not syndicated data.
03
A stress-test of your expansion thesis
Planning a move into a new market, format, or retailer channel? Bring the thesis. The founder will interrogate it in real-time — where the assumptions are solid, where they're thin, and where the European grocery dynamics cut differently than expected.
04
A clear decision on whether AisleIntel fits your team
No pitch. If the subscription is the wrong tool for your situation, we'll say so. You'll leave with a concrete answer — and if it's yes, a specific recommendation for where to start.
Planche 03 — Who this is not for

Sharpening the signal.
The call is not for everyone.

Not for vendor pitches. If you're selling technology, shelf space, or services to grocery retailers, this call won't help you. Use the contact form for commercial enquiries.
Not for general market overviews — use IGD, Euromonitor, or Circana. The call is built for specific tactical questions on specific operators. If you need a broad market scan, the subscription delivers that; the call doesn't replace it.
Not for academic research. If you're writing a paper or compiling a literature review, the intelligence library and deep-dive archive are the right tools. The founder's time is better deployed on paying members and serious operators.
The call is optimised for: a specific decision you're making in the next 60–90 days — a retailer negotiation, a market entry, an acquisition, a board presentation, an investor update — where the European grocery intelligence would materially change the outcome.
Planche 04 — Pick a time

Select a slot and we'll confirm within 48 hours.

All times in Central European Time (CET). Pick the slot that works for you and we'll confirm via email within 48 hours with a calendar invite and video link.

Tue 16 Jun
Wed 17 Jun
Thu 18 Jun
Fri 19 Jun
Mon 22 Jun
Tue 23 Jun
Wed 24 Jun

Confirmation within 48 hours. No sales process — if the call is a fit, we schedule. If it isn't, we'll say so directly.
Questions first? aisleintel@polsia.app

Planche 05 — Recent intelligence

What you'll find inside
the membership.

Deep Dive
Grand Frais: The French Model Nobody Talks About
Grand Frais operates 200+ stores across France with a unique format: large warehouse-style fresh food market with independent vendor stalls inside. 90%+ own-brand mix, fresh-forward positioning, and a model that has quietly become the most profitable fresh food format in France.
Subscriber access →
Deep Dive
La Cocoș: Romanian Hard Discounter Private Label Strategy
La Cocoș has built a 300+ store Romanian discounter empire with an aggressive private label strategy that competes directly with Kaufland and Mega Image. This deep dive covers format, PL architecture, supplier relationships, and the CEE expansion thesis.
Subscriber access →
Strategic Memo
European Discounter Density Analysis — June Strategic Memo
An analysis of discounter penetration rates across 12 European markets. Which markets are saturated, which have runway, and what the competitive implications are for incumbents, suppliers, and investors.
Subscriber access →
Full archive at /intelligence — 22+ deep dives, monthly strategic memos, and competitor teardowns across 28 European operators.